I had high-quality skills and a good education. I was fast on turnaround and very professional. I hustled and I delivered on my promises, every single time. I worked hard and built the business, putting in long hours and reinvesting a lot of the money I made.more here...
I really, really wanted to make this work.
But I was still having a hard time landing jobs. I was being turned down for gigs I should've gotten, for reasons I couldn’t put a finger on.
My pay rate had hit a plateau, too. I knew I should be earning more. Others were, and I soaked up everything they could teach me, but still, there was something strange about it...
It wasn’t my skills, it wasn't my work. So what were those others doing that I wasn't?
One day, I tossed out a pen name, because I didn’t want to be associated with my current business, the one that was still struggling to grow. I picked a name that sounded to me like it might convey a good business image. Like it might command respect.
My life changed that day
Instantly, jobs became easier to get.
There was no haggling. There were compliments, there was respect. Clients hired me quickly, and when they received their work, they liked it just as quickly. There were fewer requests for revisions — often none at all.
Customer satisfaction shot through the roof. So did my pay rate.
And I was thankful. I finally stopped worrying about how I would feed my girls. We were warm. Well-fed. Safe. No one at school would ever tease my kids about being poor.
I was still bringing in work with the other business, the one I ran under my real name. I was still marketing it. I was still applying for jobs — sometimes for the same jobs that I applied for using my pen name.
I landed clients and got work under both names. But it was much easier to do when I used my pen name.
Sunday, December 20, 2009
Yes we still live in a completely misogynistic world
Stories like this are the reason that I usually sign my work N. G. rather than by my full first name. This writer talks about how she succeeded in business by using a male pen name:
Posted by Nancy